What Does Success Look Like? Do you know your metrics?

Every successful High Performance Membership Organization™ CEO knows the importance of tracking metrics. At a minimum, associations must be tracking: Member attraction Member retention Member satisfaction Member engagement Metrics are critical to evaluating association sustainability. The data sets certain benchmarks and allows the association to track its progress. Well designed metrics demonstrate where an association has…

Not-for-profit is NOT a philosophy:  It is simply a tax construct.

Does your association board include directors who tell you that operations must be run on a break even basis because you are a “non-profit”?  Nonsense! You will not lose your non-profit status nor will the Canada Revenue Agency (CRA) penalize you for having resources. A “not-for-profit”, or “non-profit” organization is a registered corporate entity that…