the recipe for success is variety

The Recipe for Member Value Proposition (MVP) Success

Association Management, Event Planning, Governance, High Performance Organization, Member Education, Member Engagement, Member Value Proposition

You know you’re offering great value to your members, but are your directors and staff clear on what that value is? Are they all on the same page, singing the same tune? Or do they get flustered when they are asked to explain your association’s value to a non-member?Your MVP is the bedrock of your…

Fail stamp

Failing Fast, Hard and Often – How to use strategic risk strategies to succeed

Association, Association Management, Association Management Issues, Event Planning, High Performance Organization, Issues Management, Member Engagement, Member Value Proposition, Successful Conferences

Change is critical. It’s also risky. There are 4 inescapable facts to keep in mind. We cannot succeed without regular, meaningful change Some changes will fail Some changes will fail at first but become successful over time There will always be a vocal contingent of opposition There are some changes that are simply essential. You…

Zzeem staff welcomes Dutch delegation

Association Trends – What’s Happening in Europe?

Association, Association Management, Association Management Issues, Governance, High Performance Organization, Leadership, Member Education, Member Engagement, Member Value Proposition, Volunteer Engagement

By Asif Ahmed, Manager at Zzeem Zzeem recently hosted an European-Canadian summit to exchange views on how associations and Association Management Companies (AMCs) operate across Canada and abroad. The 10-member delegation represented various Dutch associations and AMCs. There seemed to be a lot of similarities and differences between Europe and Canada not only in the…

Are You a Good Host? Or do you leave members to figure it out on their own?

Association Management Issues, High Performance Organization, Member Engagement, Member Value Proposition

Associations spend a lot of energy trying to attract members, engage volunteers and recruit directors and staff.  But what do you do once you have captured them? Do you make them feel welcome and valued at events? Are you a good “host” or do you leave members to figure it out on their own? Onboarding is…

Does Your Association Need More Visibility? Here are 3 Tips.

Association Management, Association Management Issues, Member Education, Member Engagement, Member Value Proposition

Your association does great work? Does everybody know what you’ve accomplished? Or do you sometimes feel like nobody is listening? You’ve probably informed your members, but did they read your communications? Did it sink in? Your members are so busy struggling to keep up with their day-to-day tasks they have little time left to read…

What Does Success Look Like? Do you know your metrics?

High Performance Organization, Member Engagement

Every successful High Performance Membership Organization™ CEO knows the importance of tracking metrics. At a minimum, associations must be tracking: Member attraction Member retention Member satisfaction Member engagement Metrics are critical to evaluating association sustainability. The data sets certain benchmarks and allows the association to track its progress. Well designed metrics demonstrate where an association has…