Failing Fast, Hard and Often – How to use strategic risk strategies to succeed
Change is critical. It’s also risky. There are 4 inescapable facts to keep in mind. We cannot succeed without regular, meaningful change Some changes will…
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Performance Metrics for Associations – Are You Driving Blind?
We’re way behind but we’re getting better. Our sector is way behind the for-profit world, but we’re getting better. We know from our annual survey…
Association Trends – What’s Happening in Europe?
By Asif Ahmed, Manager at Zzeem Zzeem recently hosted an European-Canadian summit to exchange views on how associations and Association Management Companies (AMCs) operate across…
Even Associations Experience the “Seven Year Itch”
The “Seven Year Itch” is more than just a romantic notion made famous by Hollywood, where partners take stock of their relationship and decide whether…
Reducing Risk in Sponsor Relationships – Is your sponsor platform on solid ground?
Associations need a well-executed delivery process to ensure a highly professional experience for their valued sponsors. Yes – a High Performance Organization™ understands the Seven…
Have We Turned the Corner? 2016 Benchmark Survey Highlights
Zzeem conducted the fifth annual survey of Canadian membership organizations for 2016. The numbers tell an interesting story. Below is a short synopsis. NOTE: A…
Bylaws – Your Association’s Playbook for a Winning Team!
Many directors think bylaws are something the association is required to have but don’t see it as a vital tool for how they do business.…
When Should the CEO Tell the Board, "No"?
The CEO reports to the board. Right? Yes. So if the board directs the CEO to do something, he/she should do it. Right? Not always.…
Attracting and Retaining Sponsors – Remember the Holy Trinity
Your ideal sponsor partnership is not about “selling” your event to a sponsor. It’s all about delivering value to each major stakeholder; the “holy trinity”…
Are You a Good Host? Or do you leave members to figure it out on their own?
Associations spend a lot of energy trying to attract members, engage volunteers and recruit directors and staff. But what do you do once you have captured…