What is a member journey? Associations despair calling their members, clients and their prospects, leads. But if they thought of their association as a business that sells services to their clients and leads, they would not feel so touchy about it. They would develop a sales funnel and map out their members’ journeys. Once leads…
I’m a loser baby, so why don’t you kill me? Beck, love him or hate him, he said it. “With a pop art collage of musical styles, oblique and ironic lyrics, and postmodern arrangements incorporating samples, drum machines, live instrumentation and sound effects, Beck has been hailed by critics and the public throughout his musical…
I’ve been a big goal achiever for years. Not “goal oriented”, not “goal focused”, a goal achiever. I’ve read many, many books on the subject. I’ve listened to many recordings and attended many seminars. When I put it into practice, I achieve. When I let it slip, I don’t. So here is the secret. Start…
I want to share with you a tip that is really helping me right now. I’m doing a daily positive focus at the end of each business day to focus on my positive accomplishments. It’s simple, liberating, and really helpful. Focus on your positive accomplishments Here’s how I do it. Tips: Stress can be debilitating,…
Hang in there Wow! A month into this shutdown. Your members are suffering. Your organization’s finances are suffering. Your employees are suffering. Your finances are suffering. Your kids/pets/spouse are driving you nuts. Your parents are stuck in a care home and you can’t stand the news that is coming out about the care home…
Immediate Funds Updated April 16,2020 – to reflect the changes in the qualifying amounts related to the Canada Emergency Business Account program Capital preservation is a primary concern for any association leader at the moment. For this reason crisis funding opportunities for small business and not-for-profits have been made available by the federal government. For…