We’re way behind but we’re getting better. Our sector is way behind the for-profit world, but we’re getting better. We know from our annual survey of Canadian membership associations, that the vast majority of Canadian associations do not track and manage the basic metrics of their business. Until recently, even the concept of managing a…
By Asif Ahmed, Manager at Zzeem Zzeem recently hosted an European-Canadian summit to exchange views on how associations and Association Management Companies (AMCs) operate across Canada and abroad. The 10-member delegation represented various Dutch associations and AMCs. There seemed to be a lot of similarities and differences between Europe and Canada not only in the…
The “Seven Year Itch” is more than just a romantic notion made famous by Hollywood, where partners take stock of their relationship and decide whether it’s working or it’s time to find something new and “better”. This also happens to associations and their association management partners. After all, association management is like any other relationship.…
Associations need a well-executed delivery process to ensure a highly professional experience for their valued sponsors. Yes – a High Performance Organization™ understands the Seven Steps to Successful Sponsorship and the importance of Attracting and Retaining Sponsors. But it’s not just about the sale. Take a step back and consider your key tracking and communication…
Zzeem conducted the fifth annual survey of Canadian membership organizations for 2016. The numbers tell an interesting story. Below is a short synopsis. NOTE: A more detailed summary is available here. In a nutshell, associations are not out of the woods yet, but we may have reached a plateau from which we can move upward.…
Many directors think bylaws are something the association is required to have but don’t see it as a vital tool for how they do business. It is considered complicated and full of legal language that no one really understands. Often no one looks at them and they gather dust. This is a CRITICAL mistake! Think…